De Baak in Shanghai

“De Baak‘s mission is to work together with the leaders of Dutch businesses, and businesses in the Netherlands, in becoming more effective. China is a major trading partner with the Netherlands and the cross-national investment between the two countries is increasing steadily. In order to make this exchange more effective, De Baak has been creating networks, building relationships and establishing affiliations between China and the Netherlands. De Baak is a representative of Dutch business culture in Shanghai and opening the doors for Chinese investment within the Netherlands.”

Click here to download de Baak Shanghai brochure


Inspirational Leadership 12 May


Inspiration should not be limited to those who perform arts. It should flow through organisations and should extend to the management and leadership of organisations.
Harry Starren, CEO of the Baak, will facilitate with his thought-provoking method, and out-of-the box approach, a training on ‘Inspirational Leadership’ in Shanghai. Professional teams look for inspiration in leadership. Harry Starren will present his view on this topic, and will guide the way to find your inner inspiration.


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Harry Starren in Shanghai – October 2009


Harry Starren (CEO, de Baak) spend six days in Shanghai to facilitate sessions on: “Co-creation”, “Chances for European Creative Companies in China”, “Creating the ideal city” and the Roundtable “Are we totally bananas?”. Next to this he attended de Baak’s Education Day at the Shanghai International Creative Industry Week. This trip is part of our mission to connect economies and cultures.

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‘The New Manager Trip 141’


Impressions on ‘The New Manager Trip 141’ International China Module (Dutch)
From 27th of March until the 4th of April 2009 twenty Senior “New” Managers traveled through China with de Baak as part of their training program in the Netherlands. Read their impressions (in Dutch)

'From 20 till 27 March 2010 the participants of DNM 144 will also visit China as part of their learning journey'

Summary China events

Executive Workshop 28 April 2010, Shanghai
Dutch Chinese Entrepreneurship Program Week 8 - 15 May 2010 (start)
Inspirational Leadership 12 May 2010
- Artikel De Nieuwe Manager 144 Adrian de Groot Ruiz (pdf)(In Dutch)
- Column China Challenge Mireille Lockefeer (pdf), 27 January 2010
- Summary China Challenge Harm-Jan Oldenbeuving (pdf), 27 January 2010
- Volkskrant on the China Challenge (pdf), 27 January 2010
- Round Table China in NL (pdf), NL in China, 3 December 2009
- Summary China Breakfast (pdf), 26 November 2009
- Finding your way in the Chinese Legal system (PDF) by Maaike Dekkers and Frieder Munk , 15 october 2009
- The Art of Leading in... China, Entrepreneurial leadership , 15 september 2009
- Summary China breakfast 3 September 2009
- Presentation of Benjamin Joffe ,de Baak creative industry session 30th of march 2009, Beijing

Project Manager Shanghai - Bas Overtoom


Bas Overtoom is Project Manager De Baak Shanghai. He has previously worked as a project manager for New Venture, in which he helped innovative entrepreneurs with making their business plan.

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More information concerning de Baak in Shanghai: shanghai@debaak.com